7/26/17

5 ways you may be damaging your employer brand.


You’re spending your hard earnt money on job advertising. Can you afford to be paying zero attention to your employer brand? 

If you want the best talent, the short answer is no. Check out 5 ways you might be hurting your employer brand with job advertising:

7/18/17

Are you firing blanks when it comes to recruiting talent?

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When looking for the perfect candidate to join your team, it’s easy to get carried away with a list of what’s important to YOU.     

But at the end of the day, a job advert is just that, an advert.  Like all good marketing prose, you should be writing for the person reading your job ad. Potentially, your next employee of the month! If you’re not offering the information that’s important to them, you could lose them right then and there. 

6/30/17

Which media is delivering candidates in 2017?

Advertising can be expensive and time-consuming - even more so when you get it wrong! Your entire recruitment experience can hinge on making the right media choice at the start of the process.

4/27/17

Why you should be using Employer Branding in the battle for NDIS talent.


As a disability service provider, you probably don’t need reminding that 460,000 Australians are set to become eligible for funding thanks to the federal government’s NDIS rollout.  The changes place participants firmly in the driver’s seat, leaving providers – that’s you – with the challenge of positioning themselves as the ones to choose.

2/16/17

Is Recruiter Bias Sabotaging Your Hiring Process? Part 2


When recruiting candidates, unconscious bias can sneak in unnoticed, which can mean you overlook great candidates. Here’s Part Two in our four-part series.

Number 2 - Confirmation Bias