Posted by: Sharon Ballantyne
I’m all for growing businesses which are based around
creating a service that was relevant and affordable to all business sizes – not
just corporates with big budgets. I also
believe in choice. Choice of who you work with, choice about how you do
things.
When I started my career I was working as a Recruitment
Consultant in a traditional agency. I very quickly became disillusioned with
the “bs" that recruitment agents spin. Find me one company that genuinely
enjoys working with a recruitment agency – I
am yet to find one. Or deliver me a candidate that has a good thing to say
about applying for a job via an agency.
My longest standing memory of working as a recruitment consultant
in an agency was my boss standing over me telling me to ‘talk that candidate
into taking that job, then band aid it until the guarantee period has
expired’. Sadly, I don’t think this is
abnormal. In my dealings with
recruitment agencies as a business owner I find they take the shortest road for
the largest fee.
So in early 2008 I took a critical look at the market and saw
that at that time, there were really only 3 options for organisations wanting
to recruit;
- DIY and be inundated with hundreds of unsuitable applications from media, especially online job boards more interested in showing great ‘application’ stats than delivering quality. Then try to manage those applications via your inbox folders or excel spread sheets…
- Go to recruitment agency and pay an exorbitant fee
- Spend big bucks (at that time) to pay for an e-recruitment tool with all the bells and whistles.
Because of the limited choice for many businesses that sit outside the category of a ‘corporate with an endless budget’, we set about developing the Talent Propeller tools. We designed our software based on our experiences in the recruitment industry and the feedback from hundreds of clients we were already working with within our advertising agency business (Big Splash). We focused on creating something that was easy to implement, affordable, and most importantly, easy to use – even for someone who was not IT savvy. We developed something that genuinely makes life easier for those that use it. Our products now span careers websites, candidate management tools, skills testing, video and phone interviews, reference checking and job verification.
The goal for Talent Propeller is to constantly think five
years ahead. “What will recruitment look like when the 13 year olds of today, who
have grown up on Facebook, become the HR Managers of tomorrow?”. I believe
job boards will have a similar decline in popularity as newspapers have
experienced in the past three years. Because of this, Talent Propeller will
continue developing affordable technology to support NZ and Australian
businesses to effectively manage their recruitment.
I’m always happy to discuss ideas so feel free to add a
comment or email me on Sharon@talentpropeller.com
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